10 tips for students using Twitter
By Alice Lane
Last month we celebrated 10 years of Twitter, can you believe it?! While it doesn’t feel like Twitter has been around that long, I can hardly remember a time that a tweet was just a noise a bird made or a hash tag was that unused symbol on the number 3 key.
So Twitter… are you using it? If so, I’m guessing it’s to follow all your fave celebs like @justinbeiber and @taylorswift13 or maybe you’re just using it to tweet your friends sitting next to you in class. Now Twitter can get a pretty bad wrap at times as ‘home of the trolls’, but I’m guessing you don’t know that it also has the potential to be one of the most powerful social media tools for the professional world. Twitter is perfect for establishing a personal brand, making connections for future internships or work experience and researching prospective careers. So it’s time to ditch the celeb trending quotes and lame messages to your mates and check out our 10 steps to help you on your Twitter journey to your dream career!
- Update your Twitter bio to reflect who you are and what your aim is on Twitter. Let people know what you’re interested in and what you hope to do when you finish school. No need for it to be all serious stuff though, you still need to be real! So if you have a quirky interest, include that in your bio!
- Start following industry leaders, employers and companies; listen and learn. Find your interests and follow others who share the same passions. Start establishing your personal brand relevant to the industry that you are interested in.
- Similarly to following individuals and organisations of interest, start following relevant hash tags to broaden your perspective on topics of significance.
- Share relevant content as well as contribute original ideas and pose questions to build your online presence. If others see you building your profile on Twitter and it’s of interest to them, they’ll start following you back!
- Once you’re thinking about Twitter from an employment perspective, reach out and engage in conversation with interesting individuals or a company you’d love to work for.
- Tag relevant people and companies in tweets and use appropriate hash tags to build awareness of your profile.
- Like, retweet and comment on content to engage with others. Engaging in regular conversation on Twitter will continue to help you build your profile.
- Be consistent with your Twitter activity. Don’t spend an entire week building your profile and engaging with interesting individuals to then log off for a month. Try and log in a couple of times a week, even if it’s just for 10 minutes so you can keep up with any relevant trends and ensure your profile stays fresh! You just never know when your dream employer might tweet about potential work experience, so stay alert!
- By now you should know that here at Be Social. Be Smart, we are all about ‘positive posting’, so make sure this is at the forefront of your mind when using any social media platform, but in particular Twitter. No one wants to read angry rants or negative comments about individuals. It is just not professional and it will turn people off following you.
- So you think you’re ready to take the professional Twitter realm by storm? We suggest you check out teen entrepreneur and personal branding super star @tajpmahal on Twitter to see how he does it!
Good luck and be sure to let us know how you go! #besocialbesmart
Tags: career, engagement, hashtags, networking, social media, tips, twitter